
Luxury carmaker Porsche has announced that the transition to electric vehicles (EVs) is progressing more slowly than previously anticipated.
Originally aiming for 80% of its sales to be all-electric by 2030, Porsche EV has now adjusted this goal, stating that achieving it will depend on customer demand and developments in the electromobility sector.
This shift aligns with sentiments from other automakers, such as Mercedes-Benz and Renault, who have recently expressed concerns that their targets for fully electric sales may have been overly ambitious, given the current market reluctance to abandon gas-powered vehicles.
Porsche, which has faced low EV sales this year, pointed out significant regional disparities in EV adoption. While demand for Porsche electric vehicles is strong in China, it remains slower in Europe and inconsistent in the United States.
“Our double strategy is more important than ever,” Porsche emphasized, referring to its ongoing development of both combustion engines and electrified cars. This approach highlights the brand’s commitment to offering a diverse product lineup that caters to varying market demands.
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